
Celebrating 20 Years!
Directions for Navigating Change…Let ICMA Steer You in the Right Direction
May 2-5, 2010
Scottsdale, Arizona
Marriott Camelback Inn
Online registration open! Click here to register.
The ICMA EXPO provides the card manufacturing community with the opportunity to network, learn and exchange ideas all in one place at one time! Meet with representatives from leading card manufacturers, suppliers, personalizers and issuers at ICMA’s 20th Anniversary EXPO.
Join your peers in Scottsdale to see what’s new in the card manufacturing industry. Hear experts share their insights on management and technical topics including advanced security, emerging markets, personalization and production issues and trends. The ICMA EXPO is the world’s only manufacturing-focused global card conference and exhibition – attendees typically come from 25+ countries worldwide.
Attend this one of a kind card manufacturing and personalization focused EXPO and gain insight on the future of the industry.
If you are involved in any aspect of card manufacturing from production to end-product, from substrate to application, then you cannot miss this EXPO, the premier event for networking, education and growth for your company.
For questions, call 1-609-799-4900 or email info@icma.com.
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20th Anniversary EXPO Chairs

Michael Swiecicki
The ProCard Group |

Barry Mosteller
Oberthur Technologies |

Thies Janczek
Cocaso |
As we reach this pivotal anniversary we reflect on where we’ve been, where we are and where we’re headed. This year in order to commemorate the twenty year anniversary we have chosen three EXPO chairmen who have supported the organization in its various stages throughout the years. We are pleased to announce that one of ICMA’s original founding members, Michael Swiecicki of The ProCard Group will be our day one chairman. Mike has more than 30 years of industry experience and 20 years of ICMA experience. He was instrumental in the fledgling growth of ICMA and continues to support the organization with his contributions by speaking, chairing and moderating at various ICMA events. Day two chairman is Barry Mosteller of Oberthur, one of ICMA’s first members to earn the ACE-M designation. Barry has been an integral participant in ICMA’s Green Task Force and has spoken at several ICMA events. We wrap up this commemorative event with Thies Janczek of Cocaso who has spoken at numerous ICMA events and recently chaired ICMA’s Rome Workshop.
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ICMA’s 20th Anniversary: Where We’ve Been and Where We’re Going
As we get ready to launch our 20th anniversary celebration in 2010 and look to the future of the card manufacturing business, it’s important to look at how swiftly the industry has adapted to new technology, new business practices and inevitable uncontrollable forces. ICMA itself has continued to progress steadily. Membership remains impressively strong with a projected 230 members from across the globe as we wrap-up 2009. ICMA’s events and presence span the globe. In its 20th year, ICMA continues to chart new directions. As an example, in response to growing consumer demand for green products, the association established the Green Task Force to take an organized approach to how the card manufacturing industry will deliver on eco-friendly promises.
We are excited to unveil the different ways ICMA will commemorate this significant 20-year milestone at this year’s EXPO. As part of this celebration, we will look back at the major leaps the industry has taken over the past two decades.
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Schedule at-a-Glance
Sunday, May 2
- Optional morning Golf outing or hike; afternoon sightseeing tour
- Exhibitor set-up and registration in the afternoon
- Welcome reception/Exhibits open
Monday, May 3
- Meetings/Exhibits
- Networking reception
Tuesday, May 4
- Meetings/Exhibits
- Off-site Spouse Luncheon
- Industry Élan Awards Dinner and 20th Anniversary Celebration
Wednesday, May 5
- Meetings/Exhibits (half day)
- ACE Exam
- Green Task Force meeting in the afternoon
Thursday, May 6
- Optional Sedona Tour (all day)
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Program and Schedule of Events
Sunday, May 2
|
| 8:00am–2:00pm |
Optional Golf Outing |
| 12:00pm |
Registration Open / Exhibitor Set-up Begins |
| 2:00–5:00pm |
Optional Jeep Tour in Desert |
| 6:00–8:00pm |
Exhibits Open / Welcome Reception
Drinks sponsored by
 |
| Monday, May 3 |
| 8:30–9:30am |
Continental Breakfast / Exhibits Open |
| 9:30–9:45am |
Opening General Session
Jeffrey Barnhart, ICMA Founder and Executive Director |
| 9:45–10:45am |
Keynote Address: GLOBAL REALITIES...Winning New Global Markets
Tom Faranda |
| 10:45–11:30am |
Break / Exhibits |
| 11:30am–12:15pm |
Incorporating Sustainability into Your Business
Marcia Y. Kinter, Specialty Graphic Imaging Association |
| 12:15–1:45pm |
Lunch / Exhibits |
| 1:45–2:15pm |
Mobile Cards…Creating New Opportunities
Kenneth Traub, Ethos Management |
| 2:15–2:45pm |
Help Your Customers Differentiate Themselves – Offer the “WOW” Factor that Will Make Your Card Top of Wallet
Barry Mosteller, ACE-M, Oberthur Technologies |
| 2:45–3:30pm |
Break / Exhibits |
| 3:30–4:30pm |
The Multiple Facets of Supply Chain for Green Cards
Koen Bastiaens, NatureWorks LLC and a panel with material,
manufacturer and issuer representatives |
| 4:30–5:00pm |
Eco-Label Card Testing and Verification
Jeff Bedell, Q-Card |
| 6:00–8:00pm |
Mummy Mountain Western Networking Party |
Tuesday, May 4
|
| 8:30–9:30am |
Continental Breakfast / Exhibits Open |
| 9:30–10:15am |
Card Market Futuring – The Next Decade – 2010-2020
Al Vrancart, ICMA Co-Founder and Industry Advisor |
| 10:15–11:00am |
Understanding the Standards for the Service Life of Cards – ISO/IEC 24789
Uwe Truggelmann, TruCert Ltd. |
| 11:00–11:45am |
Break / Exhibits
|
| 11:45am–12:45pm |
Card Materials Round Up: The Evolving World of Substrate Materials
Marzia Baruffato, INEOS Films Cards Business
Thies Janczek, COCASO
Bernhard F. Wernberger, ARE CON GmbH & Co. KG |
| 12:45–2:15pm |
Lunch / Exhibits
|
| 2:15–2:45pm |
Flexible Display Technology for Future ID Programs
Joerg Fischer, Bundesdruckerei GmbH |
| 2:45–3:30pm |
Break / Exhibits |
| 3:30–4:00pm |
A Discussion on the Fabrication Techniques for Specialized ID
and RFID Cards including Passports
Richard Crowe, Burkle North America, Inc.
|
| 4:00–4:30pm |
Optimizing Visual Effects of Special Effects Ink in Card Applications
Patrick Laden, JDSU |
| 4:30–5:00pm |
A Card in the Hand – The Evolution of Plastic Card Delivery
Roger Fischer, Datacard Group |
| 7:00–10:00pm |
An Old Time Casino Night – ICMA’s 20th Anniversary Élan Gala |
| Wednesday, May 5 |
| 8:00–8:30am |
Continental Breakfast / Exhibits Open
|
| 8:30–9:00am |
ICMA New Initiatives
Jeffrey Barnhart, ICMA Founder and Executive Director |
| 9:00–9:30am |
Understanding ICMA’s “Indicators for the Environmental Impact of Cards”
Brad Paulson, ICMA Standards Representative, Thor Engineering |
| 9:30–10:00am |
The Future of Card Manufacturing –
How Digital On-Demand Production is Changing the Game
Brian Huse, Arroweye Solutions, Inc.
|
| 10:00–10:45am |
Break / Exhibits |
| 10:45–11:15am |
Making Sure Your Cards Measure Up: Fundamentals in Card Measurement
Jason Prince, ACE-M, CardLogix |
| 11:15am |
Closing Remarks |
| 1:00–4:00pm |
ACE Exam (Separate registration required) |
| 1:00–5:00pm |
Green Task Force Meeting (Separate registration required.
Email info@icma.com for more information) |
| Thursday, May 6 |
| 9:00am–3:00pm |
Optional Sedona Sightseeing Tour |
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EXPO Keynote: GLOBAL REALITIES...Winning New Global Markets
Tom Faranda, Global Entrepreneur and Speaker focused on China, India & Global Business
A Compelling Speaker with Bottom Line Impact
This is the most stimulating and thought provoking global business program in the world. It is an amazing trip around the world that shows you, by country and with a specific time line, what is going to happen in the next ten years that will affect YOUR bottom line. Tom Faranda will provide specific global forecasts based on strategic information from senior corporate executives and entrepreneurs based around the world. His knowledge also comes from legitimate inside information from government officials and others who are part of each country’s network. This program provides an objective world view and also key future trends in global business. It is fast-paced and filled with examples, stories and global humor. This is an unforgettable look at tomorrow.
Tom was named by “Meetings & Conventions Magazine” as ‘one of the most exciting speakers in America’ due to his bottom line programs with humor, examples and stories.
Few speakers know the global world as well as Tom Faranda. He has lived and worked around the world for over 30 years. His businesses have included hotels in America and Costa Rica, a software firm, an ATM firm and a global consulting firm focused on business growth and profit. Tom’s USA clients include Intel, 3M, IBM, GE, and many other firms. He has the credibility and experience audiences respect. Tom Faranda has earned a BS, an MBA in International Business and a Doctorate.
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Exhibit at the Only Card Manufacturing Exhibition of its Kind!
Interested in exhibiting at the 2010 EXPO?
The Exhibition portion of the ICMA Card Manufacturing and Personalization EXPO will feature key industry suppliers from all over the world whose target customers are card manufacturers and personalizers. The EXPO will provide the perfect setting for these industry participants to meet potential clients and customers face-to-face, and get themselves one step closer to closing the deal on profit-making transactions and partnerships. Exhibitors include companies that supply such products as:
- Production Equipment
- Card Materials
- Card Supplies & Components
- Card Services
All of the booth spaces at the EXPO are 8 x 10 feet (2m x 3.5m). Rates for booth space are as follows:
ICMA Member: $3,925 USD
Non-Member: $4,725 USD
These rates include one exhibitor space, ID signage, listing in brochures/magazine and on the ICMA website, TWO full complimentary conference registrations, including 2 receptions, 3 breakfasts, 2 lunches and Awards Dinner for each. To secure a booth, contact ICMA at 1-609-799-4900 or
Lmccullough@icma.com.
The following companies have secured a booth as of press time:
- Advanced Card Systems and Solutions, Inc.
- Apollo Colours North America
- ARE CON GmbH & Co. KG
- Associated Pacific Machine Corp.
- Atlantic Zeiser
- Baoding Lucky Magnetic Information Materials Co., Ltd
- Barnes International Ltd
- Böwe, Bell + Howell
- Bayer Material Science
- Blumer Maschinenbau AG
- Burkle North America, Inc.
- CFC International Corporation, An ITW Company
- Consumer MT
- Crown Roll Leaf, Inc.
- Datacard Group
- Dynetics Engineering Corp.
- Folienwerk Wolfen GmbH
- Functional Materials, Inc.
- Gans Ink & Supply Co.
- GOEX Corporation
- Guangzhou Mingsen Mechanical & Electrical Equipment Co., Ltd.
- JDSU Authentication Solutions
- KBA Metronic AG
- Klockner Pentaplast
- KURZ
- LaserCard Corp.
- Lauffer Pressen
- MELZER maschinenbau GmbH
- MGI USA
- Muhlbauer Incorporated
- Oasys Technologies Ltd
- Pineberry Manufacturing
- Pittsburgh Embossing Services
- Poly Prime
- Q-Card Company
- ruhlamat GmbH
- SICPA SecurInk Corp.
- Sun Chemical Corporation
- Telles/Mirel Bioplastics by Telles
- Transilwrap
- VTT GmbH
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ICMA EXPO Sponsors
The following companies are sponsors of this year's EXPO. We appreciate their support and encourage everyone to recognize their generous contribution to this event. The valuable support of our sponsors contributes greatly to the success of our events. Click here for a complete list and descriptions of sponsorships still available.
Supporting Publications:
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ICMA Presents...
The Élan Awards for Card Manufacturing Excellence and Best Vendor New Product, Equipment or Material
Entry Deadline March 29!
ICMA unveils the recipients of the Élan awards for Card Manufacturing Excellence at the Élan Awards Dinner on Tuesday, May 4. (Dinner is included in the full and spouse registration fees.)
The Élan award is the only award that recognizes card design innovation and technical achievement in the industry. Past recipients include leading card manufacturers from around the globe. ICMA is now accepting entries for this prestigious competition. Actual awards are provided to both the manufacturers and their customers for the cards.
The awards are open to current 2010 ICMA members only. Eligible cards must have been manufactured after February 27, 2009. Deadline for entries is March 29, 2010. A separate application form MUST be completed for each entry. There is an entry fee of US $100 per entry (credit card or check only). Entry forms can be found on our website or email info@icma.com for more information.
2010 Élan Categories are:
• Gift Card
• Government Identification Card
• Loyalty & Promotional Card
• Access Control & ID Cards
• Unique Innovation
• Secure Financial Card
• Other Secure Card
Vendor Category
• Best Vendor New Product, Equipment or Material
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Networking with a twist...
Read on to see how you will be entertained during your stay in Scottsdale…
All three evenings are included in the Full and Spouse registration fees.
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Sunday evening: Welcome Reception– Bienvenido!
As always, the opening Welcome Reception will be held in the Exhibit Hall, as a way to showcase the leading suppliers that you will be visiting over the course of the event. During the first night of our event we’ll enjoy a South of the Border theme, and we wouldn’t miss out on the opportunity to welcome you with a margarita! Drinks will be served courtesy of:
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Monday evening: Mummy Mountain Party
In the spirit of Arizona, Monday night’s reception will be an outdoor Mummy Mountain cocktail party, complete with cowboy hats, bandanas, western music and food. Lasso up your best denim attire so we can rustle up some casual fun! |
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Tuesday Élan Awards Dinner: An Old West Casino Night
ICMA hosts the annual Élan Awards Ceremony where card manufacturers are recognized for their excellent card design, and vendors are awarded for new innovative products. This year’s 20th Anniversary Dinner will feature an Old West Casino Night. Everyone will gather ‘round the various casino tables for fun, games and friendly competition! Live music takes on the feel of the southwest as well as old-time saloon entertainment. Wear your finest western wear—dust off your boots, vests and bolo ties for this gala celebration! |
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ID Ideas Badge Design Competition
Deadline for entries is March 12, 2010!

Last year's winning badge by Teraco.
ICMA’s I.D. Ideas Badge Design Competition allows members to submit their EXPO themed badge design for consideration to be the badge worn by all EXPO attendees. Last year’s winner was Teraco for their colorful island theme and technical features including use of clear substrate for 3D effect, and featuring spot matte and coconut scented ink featuring a visual, tactile and olfactory appeal. Visit ICMA’s website at www.icma.com for details. The deadline is March 12, 2010. Get your creative minds working and submit your badge ideas!
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Spouse EXPO Registration
Be sure to register your spouse or partner for the Spouse Registration. Included in this registration will be:
- Sunday evening Welcome Reception
- A special spouse breakfast on Monday morning
- Chef demo and luncheon on Monday
- Monday evening Mummy Mountain party
- Tuesday Spouse Tour and Luncheon Shopping with an Intro to Arizona Gems
- The Tuesday Élan Awards Dinner is also included in the Spouse registration.
Monday, May 3
Chef Demo and Luncheon
11:30am -1:30pm
Get a taste of the Southwest! Relax and enjoy the tranquil setting under the pergola on the patio of Rita’s Kitchen while the hotel’s executive chef demonstrates how to create award winning guacamole and salsa casera. Made to order quesadillas and dessert will accompany this interactive demonstration.
Tuesday, May 4
Spouse Tour and Luncheon
Shopping with an Intro to Arizona Gems
11:30am -3:30pm
Interested in local turquoise and gemstones but unsure of fair market price, what to ask and what you’re actually buying? During lunch at Olive and Ivys on the waterfront, guests enjoy a presentation from a local professional gemologist (who is not associated with a store or mine) discussing the specific things you need to know when shopping for turquoise, amethyst and other popular Arizona gems and minerals.
After everyone has brushed up on their knowledge, let the shopping begin! Guests will discover “Old Town”, Fifth Avenue and Southbridge, Scottsdale’s open-air shopping mecca. The area consists of Southwestern flavor, a variety of authentic Southwestern jewelry, crafts, clothing, renowned art galleries, popular eateries and one-of-a-kind shops.
Adjacent to this unique shopping area is Scottsdale Fashion Square, the largest indoor shopping mall in the Southwest, anchored by Neiman Marcus.
Click here to register!
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Optional Events & Golf
Be sure to sign up in advance using the Registration form. Spouses, see page 9.
Sunday, May 2
Morning Hike
8:00-10:00am
Wake up with the desert right from the hotel property! Enjoy stunning views of the Valley while challenging your physical fitness. Your guide will be pointing out the local cactus and wildlife while you walk. This 3.5-mile loop includes multiple hills that help strengthen your legs and improve your stamina. Please dress according to seasonal weather. Water is supplied and a camera is recommended.
Golf Outing
8:00am
ICMA will host a golf outing at the Camelback Golf Club on the Padre Course. From the mind of world-renowned golf course architect Arthur Hills comes a course that promises an enjoyable and
unforgettable golf adventure. The Padre Course features towering trees, subtle landforms and impressive bunkering to sharpen your game. This 6,903-yard, par 72 design is known for its strategic layout, challenging water holes, and had its 18th hole voted the best water hole in the state by Arizona Golf Magazine. A box lunch is included.
Desert Jeep Tour
1:00-4:30pm
Join the adventure on a four wheel drive expedition into the foothills of the Sonoran desert, which boasts an abundance of plant and animal life like no other desert in the world. Experience the spectacular beauty up close and personal with your own cowboy guides, who are knowledgeable in Arizona history and legend. Learn all about the native plant life, wildlife and Indian folklore indigenous to Arizona. Enjoy a leisurely, entertaining and informative nature walk while your guide identifies the numerous varieties of cacti and explains how the native people learned to utilize these natural resources. Keep an eye out for a glimpse of an eagle, coyote, jackrabbit or elusive javelina – there is truly no better way to experience the desert! Cool beverages will be provided.
Thursday, May 6
Sedona Visit and Luncheon
8:30am – 4:30pm
Head for the high country of beautiful Oak Creek Canyon, nestled in the red rocks north of Phoenix. The spectacular scenery here rivals the Grand Canyon in beauty and natural splendor. You’ll have plenty of time for browsing through Tlaquepaque, the local artisans and craftsman’s Mercado, featuring handcrafted Southwestern specialty items. After a delicious lunch in Sedona, we’ll tour up the winding road of Oak Creek Canyon for a breath of fresh air and a picture taking stop. Lunch is included.
Click here to register!
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Conference Venue: Camelback Inn, a JW Marriott Resort
Those of you who joined us in 2000 will remember the beauty of this resort. Reviews were so positive, that we thought going back for the 20th was the perfect choice to make. Camelback Inn, a JW Marriott Resort and Spa, has undergone a $50 million dollar transformation since we were there in 2000. Comfortably situated on a 125-acre campus backed by the Mummy Mountain, Camelback features a wonderful landscape. We all remember the stunning walk from our rooms to the meeting space each morning – taking in the amazing views, gardens and the fresh air. Enjoy 36-holes of a classic golf experience, relax in the Spa at Camelback Inn, or indulge in the fresh new offerings at one of the hotel’s six on-site restaurants.
ICMA Group Rate: $289 USD (single/double)
Cut off date to ensure rate availability: March 31, 2010
To make reservations, contact the hotel at:
Tel: 1-480-948-1700 or Fax: 1-480-951-8469.
Be sure to reference ICMA when making your reservation.
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ICMA heads back to Scottsdale, Arizona -
from our 10th Anniversary to our 20th
Scottsdale, just outside Phoenix, was founded in 1910 and has preserved its Western roots while becoming one of the fastest growing cities in Arizona. Visitors come from around the world to experience this mix of Old West values and contemporary luxuries. Scottsdale’s popularity is well-deserved. The beautiful desert landscapes have inspired such people as architect Frank Lloyd Wright, who built an internationally admired winter retreat here at Taliesin West. Outdoors lovers will find hundreds of things to do along the Salt River, in the rocky city parks and neighboring mountains, or on ranches in and around the city. Hot air balloon rides, hiking, horseback tours, kayaking, and mountain climbing are all accessible. The Salt River Valley Region, in which Scottsdale sits, is known as the Valley of the Sun for good reason — it is sunny more than 330 days a year. Temperatures in early May are 85 to 93 F degrees (25-34 C). Visit www.scottsdalecvb.com and visit www.visitphoenix.com for more information about activities in and around Scottsdale.
Airport / Ground Transportation
The Camelback Inn is approximately a 20 minute drive from Phoenix Sky Harbor International Airport. There are a few options for transportation from the airport. The hotel provides a car service called TransStyle to transport guests. The cost is a flat fee per vehicle. A town car can hold up to 4 people while an SUV can hold up to 7. The fee from the airport to the resort is $30.00 for the town car option and $40.00 for the SUV. Call 1-480-948-1700 to make a reservation. Taxis are readily available at the airport for approximately $20.00 to the hotel. Another lower-cost option is the Super Shuttle which runs a shuttle to and from area hotels to the airport for $16 per person. Advanced reservations and pre-payment for your Phoenix airport ride take the time and hassle out of getting to and from the airport. See www.supershuttle.com/PHX_shuttle.aspx for more information.
Passport / Visa Information
For people traveling from other countries, please check with your nearest U.S. embassy. The U.S. Department of State’s website provides a list of U.S. Embassies worldwide, http://usembassy.state.gov. If you require a visa, you must first register for the EXPO, then please contact Diane Webster with your full name, title, date of birth, passport number, date of passport issue, date of passport expiry and dates of travel so that we may provide you with an invitation letter.
Weather
Average annual temperature in early May ranges from 85 to 93 F degrees (25-34 C).
Dress Code
The ICMA dress code for the EXPO is business casual during the day and evening (slacks and collared shirts for men and the equivalent for women).
Also, please be sure to bring a sweater or jacket to the meeting rooms each day because it is difficult to keep the air conditioning at a comfortable level for all attendees.
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Registration
Online registration open! Click here to register.
(online registration is recommended)
| |
Early
Prior to March 1 |
General
Prior to April 23 |
On-site
After April 23 |
| Full Registration - Member |
$975 |
$1075 |
$1175 |
| Full Registration - Non-Member |
$1495 |
$1595 |
$1695 |
| One Day Registration - Member |
$525 |
$575 |
$625 |
| One Day Registration - Non-Member |
$625 |
$675 |
$725 |
| Spouse Registration |
$375 |
$395 |
$415 |
Full Registration fee includes: 3 continental breakfasts, all meetings, exhibits, conference proceedings, 2 luncheons, coffee breaks, 2 evening receptions, Awards Dinner, and EXPO shirt and bag.
One Day Registration includes: Only that one day's activities (excluding Awards Dinner), conference proceedings, and EXPO shirt and bag.
Spouse Registration includes: 2 evening receptions, 1 breakfast, chef demo and luncheon, 1 off-site luncheon and tour, Awards Dinner and EXPO shirt.
Please email dwebster@icma.com if you would like a PDF to register for the ICMA EXPO.
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